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Overpricing Pyramid

PITFALLS OF OVERPRICING
- Overpricing your property will extend the Marketing Period.
- The positive impact of a new listing on the market will be lost.
- Advertising response will be reduced and you will lose confidence in your
agent.
- Your property will become overexposed and agents will lose their enthusiasm.
- Overpricing discourages potential buyers from viewing the property. "How
long has the property been on the market?"" is a
standard question.
- Buyers are reluctant to make an offer.
- Competing properties will come more attractive and yours can be used as
a springboard.
- Continuous price reductions will confuse both agents & purchasers.
- It is proven over and over again. that an overpriced property will sell
below market value.
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